We’re proud South American Regional Supporter of the FIFA World Cup Qatar 2022TM

We believe in a better future for South America. As part of OpenAg and our commitment to reimagine sustainability, we’re investing in sustainable farming practices and developing carbon reduction projects in South America.

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“Football is a universal language. If we can use it to power people’s understanding of food systems, how they work, and why the world needs them to be sustainable, then it’s a win-win for people and the planet. Our OpenAg™ purpose places collaboration at the heart of progress, with the goal of reimagining sustainability and transforming sustainable food systems.”
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“We are delighted to welcome UPL as a Regional Supporter for the South American market ahead of next year’s much-anticipated competition. UPL is a leading global brand in its sector and one that shares FIFA’s commitment to development and education in society through football.”
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What’s next?

UPL will also spearhead community outreach and build awareness of improved farming practices (like carbon capture technology) in the South American region.

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We will work together to use football as a platform to raise awareness about several key social and environmental issues, including the positive impact that sustainable development, environmental protection, educating young people and leading a healthy and active lifestyle can make within society.